Smartphone controlled toys

Licensed smartphone operated remote control toys.

Since app controlled toys were gaining ground, mostly in the standard vehicle areas, I wanted to create characters with additional features not normally found. I devised a simple control mechanism that allowed smart devices to communicate and also play sounds to the target object. This saves cost as there is no need for an additional sound module in the retail unit. Bluetooth was chosen, and specifically A2DP audio. This provides 2 channels (Stereo L&R). One channel was used to send DTMF codes for control, while the other was free to play audio sounds, which are relayed via a small onboard speaker and amp.

Prototypes for each model were created. These were based on existing toys and the main bulk of the work involved electronics & app development. 2 models were release, licensed by BBC Worldwide for the Dr. Who franchise. A K-9 robot dog, and dalek. K-9 featured an illuminated control panel, rotating ears and extending gun. The Dalek has a rotating head, light up arm and bump sensor for autonomous mode.

Dalek retail product.

K-9 retail product.

Product retail packaging.

App design & development for both iOS & Android platforms.

Concept prototype video for the Dalek product.

Concept prototype video for the K-9 product.